Subject Re: [Firebird-general] Firebird's slogan
Author Artur Anjos
Miroslav Penchev wrote:

>P.S. In first few days of that discussion I have the idea that slogan must
>proof almost everything about the product, to tell at least 80% of
>features of Firebird. But now I am convinced that such slogan will be
>mistake.
>
Now we agree. :-))

>More important for product to gain market is to have a strong "10
>lines whitepapers" and useful 5 or 6 whitepaper each of 10-20 pages. That
>is not job for slogan. The right job to slogan is to have people to
>remember the product as name and to make them curious to read "10 lines
>whitepaper". If we say in slogan "Enterprise ready DBMS" or "Free
>Database" (or whatever else, heart from some different product) most of
>people will say "Oh, what. One more RDBMS, I have one, it is the same" and
>even they will not read "10 lines whitepaper" (which must be the strongest
>document of Firebird).
>
>
For sure. But I will include "Legend" in this group as well.

Artur