Subject | Re: [Firebird-general] Firebird's slogan -- a summary |
---|---|
Author | Paul Vinkenoog |
Post date | 2005-04-15T11:39:36Z |
Hi Martijn,
but we shouldn't become overly dogmatic on it. for instance, phrases
like "without a worry in the world" or "carefree" evoke positive
feelings in most readers, despite the presence of the "negative" words
"worry" and "care".
Combining the "bird" idea with Firebird's ease of installation and
deployment, I just came up with
Firebird - just take off
Firebird - just fly away
Not very enthusiastic about either of them though. "Just fly away"
sounds better, but it makes less sense for our product. And you could
even read it as "Buzz off, Firebird!" :-)
Greetings,
Paul Vinkenoog
> > What about:As a rule of thumb this avoid-negative-words criterion has some value,
> > Firebird: More with less.
>
> "less" -> negative.
but we shouldn't become overly dogmatic on it. for instance, phrases
like "without a worry in the world" or "carefree" evoke positive
feelings in most readers, despite the presence of the "negative" words
"worry" and "care".
Combining the "bird" idea with Firebird's ease of installation and
deployment, I just came up with
Firebird - just take off
Firebird - just fly away
Not very enthusiastic about either of them though. "Just fly away"
sounds better, but it makes less sense for our product. And you could
even read it as "Buzz off, Firebird!" :-)
Greetings,
Paul Vinkenoog