> These things are very important for huge applications and large
> projects. To me that area is not fascinated by Firebird. I work in
> a company which makes applications for banks and financial
> institutions and these three things are very important for your
> clients. We use MS SQL mainly because of marketing and the name
> of 'MS' behind. To persuade my managers and our clients that
> Firebird is best solution for them ? I need strong slogan and
> '10 line whitepaper' to make them to think about open source RDBMS.

You are right: it gets them to think about it. Then they need to be
convinced. 'They' are probably only convinced by seeing other similar
size companies using FB successfully. We will have to work our way up
the ladder.

> I also heavy use Firebird 1.5 in other way with much smaller
> clients and with no boss on top of me ;) ? in that case I do not
> need anything to convince my clients or some other else. My idea is
> that for small projects developers are persons who make the
> decision and developers know very well all benefits of Firebird.

Do they? There are between 5 and 10 million developers in the world
and they get overloaded with information about zillions of tools.
First we much reach them. Then we must make sure they think about FB
for 1 minute. In that minute we must convince them to spend 15
minutes to learn more. In those 15 minutes we must convince them to
spend a day to download and test Firebird. Only then they know the
benefits very well. The hardest part is that first 1 minute.