Subject Re: [Firebird-general] [Fwd: Questionable Interbase Marketing Tactic]
Author fabricioa@infolink.com.br
For me is just adulation...
If you pay attention, you'll see:
> you'll find it prudent to roll out your applications to
> commercial users with InterBase 7.5.

Or in normal people's language: "you have a commercial and well suported
new version of (our; our = Borland) Interbase, which we developed for 12 years,
forget that open-source adventure and get a serious, commercially supported,
DB server - Interbase 7.5"

Very sarcastic they, don't?






> Hey! Borland (or maybe a reseller) says we're excellent!
>
>
> Cheers,
>
>
> Ann
>
> -------- Original Message --------
> Subject: Questionable Interbase Marketing Tactic
> To: awharrison@...
>
> Message body follows:
>
> Hi,
>
> I thought you'd like to know that Softgen (an Interbase
> reseller in Australia), is including the text quoted below
> in an Interbase Promotion email. I am not sure if this text
> was supplied by Borland to it's resellers, or if SoftGen
> came up with it all by themselves.
>
>
> The relevant part:
>
> Attention Firebird users!
>
> If you've developed your product using Firebird, the
> excellent Open Source implementation of Borland InterBase ,
> you'll find it prudent to roll out your applications to
> commercial users with InterBase 7.5. In addition to the
> important features listed above that have not been released
> for Firebird, InterBase 7.5 database is supported by
> Borland, a 21 year old company that has nurtured the
> development of best-in-class InterBase for over 12 years.
> Regular, stable releases of improvements to the product give
> you the confidance that InterBase will serve the needs of
> you and your customers now and long into the future.
>
>
>
>
> Full text:
>
>
> Dear Borland Interbase User,
>
> Please be advised that Borland Australia has announced a
> special promotion for all purchases of Borland Interbase 7.5
> till March 31st, 2005 via SoftGen Australia as follows:
> 10% off the RRP (inc GST) for all Interbase 7.5 products
> under $220
> 20% off the RRP (inc GST) for all other Interbase products
> priced over $220
>
>
> Overview:
> Borland Interbase 7.5 is an economical, high-performance,
> transactional database that is relied upon by millions of
> users around the world. Combining easy installation,
> automatic crash recovery and minimal maintenance, the
> InterBase database is extremely well-suited for embedding
> within distributed applications.
>
> Designed for use in situations where there is no database
> administrator or IT support, InterBase is powerful enough to
> support mission-critical applications, yet compact enough to
> run on very modest systems. Its power, ease of use, support
> for Windows, Linux and Solaris platforms - as well as for
> development environments such as Borland Delphi, C++
> Builder, C# Builder and Kylix, make the Interbase database a
> favourite with developers and a lower-cost option for
> businesses.
>
>
> What's New in Interbase 7.5 :
>
> Multiple instances of InterBase can run on the same machine
> simultaneously
>
> Global temporary tables implement the functionality of SQL
> global temporary tables, significantly easing application
> development
>
> Automatic rerouting of databases allows a database
> administrator to set up a configuration in which some
> database connections can be rerouted to a different
> InterBase server instance on the same machine (Server
> Edition only)
>
> Server-side database alias renames a database file within
> the context of the server, enabling clients to connect to a
> database regardless of knowledge of its exact location on a
> given server
>
> Embedded database user authentication, a security
> enhancement in InterBase 7.5, allows for the management of
> multiple databases for unrelated applications
>
> Attention Firebird users!
>
> If you've developed your product using Firebird, the
> excellent Open Source implementation of Borland InterBase ,
> you'll find it prudent to roll out your applications to
> commercial users with InterBase 7.5. In addition to the
> important features listed above that have not been released
> for Firebird, InterBase 7.5 database is supported by
> Borland, a 21 year old company that has nurtured the
> development of best-in-class InterBase for over 12 years.
> Regular, stable releases of improvements to the product give
> you the confidance that InterBase will serve the needs of
> you and your customers now and long into the future.
>
>
>
>
>
> Interbase 7.5 Promotion Pricing Summary:
>
>
>
> Product:
> Price RRP (Inc GST) 20%
> Discounted Pricing inc Gst
>
>
>
> i) Interbase Server Edition New 7.5 windows
> $338 $271 20%
>
> i) Interbase Server Edition Upgrade 7.5
> $220 $200
> 10%
>
> ii) Interbase Server Edition New 10 pack
> $2030 $1624 20%
>
> iii) Interbase Server Edition Upgrade 10 pack
> $1320 $1056 20%
>
> iiii) Interbase Server Edition New 20 pack
> $3554 $2842 20%
>
> iv) Interbase Server Edition Upgrade 20 pack
> $2310 $1848 20%
>
> v) Interbase Server Edition New 50 pack
> $5384 $4738 20%
>
> vi) Interbase Server Edition Upgrade 50 pack
> $5075 $4060 20%
>
>
>
>
>
> i) Interbase 7.5 Desktop Licence New
> $101 $91
> 10%
>
> ii) Interbase 7.5 Desktop Licence Upgrade
> $46 $41
> 10%
>
> iii) Interbase 7.5 Desktop New 20 pack
> $1354 $1083
> 20%
>
> iiii) Interbase 7.5 Desktop Upgrade 20 pack
> $812 $650
> 20%
>
> iv) Interbase 7.5 Desktop New 100 pack
> $3385 $2708 20%
>
> v) Interbase 7.5 Desktop Upgrade 100 pack
> $2031 $1624
> 20%
>
>
>
>
>
>
>
>
>
> Full pricing details for Borland Interbase Version 7.5 are
> available from SoftGen directly. Please contact Dilhan
> Hatharasingha, (dilhanh@...) for specific price
> quotations and delivery lead-times.
>
>
> Take advantage of this great offer today ! The Borland
> Interbase 7.5 Promotion expires on 31st March, 2005.
>
>
> Regards
>
>
>
> Malcolm Pooley
> National Distribution & Alliances Manager
> SoftGen Australia Pty Ltd
> Suite 201, 10-12 Clarke Street,
> CROWS NEST. NSW. 2065
>
> Ph: +61 2 9436-2788 Extn. 204
> Fax: +61 2 9436-2755
> Mobile: (0412) 489-672
> Email: malcolmp@...
> www.sgen.com.au
>
>
>
>
>
>
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