I looked on this site:

http://www.linuxnewmedia.de/Award_2004/en

and saw that firebird was not mentioned. My first thought was "hey why
not" but then I started thinking about marketing in general and there
seems to be a great problem with getting Firebird to the masses which
is marketing. In my humble opinion I feel that this is the single
reason MySQL has the huge user base that it does.

Are there any plans on how to better market Firebird and increase it's
popularity and user base?

Giulio